Blog

April 9, 2024

Top 20 Micro Fashion Influencers in India You Must Follow on Instagram in 2025

Blog

April 9, 2024

Top 20 Micro Fashion Influencers in India You Must Follow on Instagram in 2025

Micro influencers are becoming a huge force in the fashion industry with their niche appeal, highly engaged audiences, and authentic content. Here’s a list of 20 rising male and female fashion influencers in India who are making their mark on Instagram, offering you daily style inspiration.

1. Ishika Sahni (@ishikasahni)

Followers: 100k+
Ishika Sahni is known for her vibrant yet minimalist fashion approach. With a follower count steadily climbing, she regularly shares chic OOTD looks, styling videos, and relatable beauty tutorials. Ishika's fashion style seamlessly transitions from casual streetwear to elegant ethnic wear, making her feed versatile and appealing. She collaborates with brands like Sugar Pop and Bewakoof, showcasing how to mix high-street fashion with affordability. Her Instagram is also a treasure trove for makeup lovers, as she often shares tutorials and recommendations. Ishika's ability to blend fashion with beauty has helped her build a strong community of engaged followers.
Instagram: @ishikasahni

2. Tanya Roy (@tanya_roy)

Followers: 95k+
Tanya Roy brings a youthful, energetic vibe to the fashion scene. Known for her Gen Z-inspired outfits, she specializes in trendy streetwear mixed with vintage fashion. Tanya’s Instagram is full of vibrant colors and daring silhouettes, offering fresh inspiration for those looking to create unique styles. She frequently shares OOTD posts and collaborates with fashion brands targeting younger audiences. Tanya is also a strong advocate for body positivity, often sharing empowering messages through her fashion choices. Her followers love her for breaking fashion stereotypes and bringing a relatable voice to the world of Instagram influencers.
Instagram: @tanya_roy

3. Hema Nowhal (@hemnowhal)

Followers: 90k+
Hema Nowhal is an Instagram star known for her aesthetic fashion choices and minimalist content. Her Instagram is a curated collection of pastel tones and clean lines, blending modern and timeless styles. Hema's collaborations with brands like Mama Earth and Samsung add depth to her portfolio, while her thrift store, run on Instagram, promotes sustainable fashion. With a keen eye for detail, Hema’s posts often emphasize how fashion and aesthetics can merge effortlessly. Her content is popular among those who prefer elegance with simplicity, and her influence extends beyond just fashion into the world of home aesthetics.
Instagram: @hemnowhal

4. Sparsh Alawadhi (@sparshalawadhi)

Followers: 85k+
Sparsh Alawadhi is more than just a fashion influencer—he's also a fitness enthusiast and model. His content focuses on showcasing how fitness and fashion go hand in hand, and he frequently collaborates with major brands like Shoppers Stop and VJohn. Sparsh's signature style combines casual streetwear with upscale menswear, making him a popular figure among fashion-conscious men. His own clothing brand, “The Suave Stitch,” highlights his entrepreneurial spirit, offering stylish, comfortable clothing. His commitment to both fitness and fashion makes him a well-rounded influencer with a loyal audience.
Instagram: @sparshalawadhi

5. Dipti Parihar Sharma (@diptipariharsharma)

Followers: 75k+
Dipti is a fusion fashion expert, blending traditional Indian wear with modern, Western trends. Her followers appreciate her creativity in combining ethnic outfits with a contemporary twist. Dipti's love for bright colors and bold patterns makes her Instagram feed visually captivating, especially around festive seasons. She collaborates with brands like Swarovski, Global Republic, and Roadster, creating content that resonates with fashion-forward women who love to experiment with their style. Whether it’s for an Indian festival or a casual day out, Dipti’s fashion choices offer endless inspiration.
Instagram: @diptipariharsharma

6. Sid Bhawsar (@sidbhawsar)

Followers: 70k+
Sid Bhawsar is the go-to influencer for men’s timeless fashion. His Instagram feed showcases effortlessly cool and stylish looks, focusing on men's casual and formalwear. Known for his collaborations with brands like G-Shock, Go Noise, and Boohoo Man, Sid brings a mix of street style and elegant menswear to his audience. His signature style includes everything from well-tailored suits to laid-back weekend outfits, making his profile a one-stop-shop for men looking to upgrade their wardrobe. Sid’s followers appreciate his ability to make fashion accessible and relatable.
Instagram: @sidbhawsar

7. Harsh Gandhi (@harshhgandhii)

Followers: 99.8k
Harsh Gandhi blends men’s fashion with grooming tips, making his content more diverse than the typical fashion influencer. His Instagram is filled with a wide range of content, including outfit ideas, skincare advice, and fitness tips. Harsh’s love for sneakers, activewear, and traditional clothing appeals to a broad audience. His collaborations with brands like Nykaa, Kiehl’s, and HealthKart highlight his versatility as an influencer. Harsh’s “On the Road” series on YouTube complements his Instagram content, making him a cross-platform influencer with a loyal following.
Instagram: @harshhgandhii

8. Jeet Tailor (@jeet_tailor)

Followers: 91.9k
Jeet Tailor is known for his love of tailored suits, offering inspiration to men who prefer a polished, formal look. His expertise in men's fashion, especially suits, makes him a go-to for anyone looking for dapper style advice. Jeet believes that tailored clothing can elevate any look, and his Instagram showcases a variety of well-crafted suits. He collaborates with brands like Adidas, Guess, and GQ, offering styling tips that focus on bringing out confidence through clothing. His content has been featured in fashion magazines, solidifying his status as an emerging male fashion icon.
Instagram: @jeet_tailor

9. Amisha Singh (@amishaxa)

Followers: 80.1k
Amisha Singh's Instagram is a blend of makeup, beauty, and fashion. Her feed is filled with creative makeup looks paired with stylish outfits, offering followers inspiration on how to elevate their everyday fashion. Amisha is known for her “Get Ready With Me” reels and OOTD posts that emphasize trendy, youthful fashion. Her collaborations with brands like Lux and Urban Monkey show her versatility as a beauty and fashion influencer. Amisha’s followers appreciate her down-to-earth personality and relatable fashion advice.
Instagram: @amishaxa

10. Nisha Joshi (@nishajoshii)

Followers: 68.3k
Nisha Joshi is a fashion and lifestyle influencer with a knack for street style. Her content blends high fashion with accessible everyday looks, making her relatable to her growing audience. She’s known for collaborating with brands like Adidas and Elle18, focusing on both luxury and casual wear. Nisha's feed is filled with polished streetwear looks, and she has modeled for top magazines, including Cosmopolitan. Her ability to switch from glamorous fashion shoots to casual street style makes her an influencer to watch.
Instagram: @nishajoshii

11. Vaibhav Mahajan (@vaibhavmahajan)

Followers: 75k+
Vaibhav is a fitness enthusiast who seamlessly blends health, fitness, and fashion. His content focuses on activewear and stylish, comfortable outfits that cater to fitness-conscious individuals. His collaborations with brands like Bigmuscles Nutrition and his regular posts about fitness routines give his audience inspiration on how to stay stylish while being fit. Vaibhav’s Instagram also offers glimpses into his personal life, making him relatable to his followers who appreciate his balanced approach to fitness and fashion.
Instagram: @vaibhavmahajan

12. Sneha Nambiar (@itssnehaa)

Followers: 98.2k
Sneha Nambiar is known for her fun, filmy take on traditional fashion. She loves to experiment with ethnic outfits and Indian jewelry, providing fresh inspiration for festival looks and traditional celebrations. Sneha’s niche approach to fashion, particularly in showcasing beautiful sarees and lehengas, makes her a favorite for those looking to add a bit of cultural flair to their wardrobe. With a consistent aesthetic and a deep understanding of Indian fashion, Sneha’s posts often go viral, reaching beyond her usual audience.
Instagram: @itssnehaa

13. Aryan Khanna (@aryankhannaofficial)

Followers: 100k+
Aryan Khanna’s Instagram is a blend of street style, casual wear, and luxury fashion. His content offers a fresh, youthful take on menswear, focusing on easy-to-wear outfits that still look polished. Aryan’s collaborations with brands like Urbanic, Nova Eyewear, and Puma show his range and versatility as an influencer. He also shares fashion advice, from styling tips to accessorizing, appealing to men who want to stay on top of the latest trends without breaking the bank.
Instagram: @aryankhannaofficial

14. Kritika Goel (@kritika_goel)

Followers: 200k+
Kritika Goel is more than just a fashion influencer—she’s a travel enthusiast who blends adventure with style. Kritika’s content is a mix of her travels across the globe and the outfits she curates for these destinations. She works with international and Indian brands like Canon and GoPro, bringing high-quality visuals and a creative perspective to her feed. Her “Get Ready With Me” reels, combined with travel vlogs, make her a unique influencer who showcases how to stay fashionable while on the go.
Instagram: @kritika_goel

15. Naina Gaba (@nainagaba)

Followers: 90k+
Naina Gaba’s style is a mix of elegance and practicality. Her polished looks are always on point, making her a go-to for fashion inspiration for events, formal settings, and casual outings alike. She frequently collaborates with brands like Zara and H&M, offering tips on how to elevate basic pieces into something special. Naina’s focus on curating stylish yet accessible looks makes her a relatable figure, and her content resonates with women of all ages.
Instagram: @nainagaba

16. Rohan Mehta (@rohanmehta)

Followers: 75k+
Rohan Mehta is a minimalist when it comes to fashion. His Instagram is filled with clean, well-tailored outfits that emphasize simplicity and sophistication. Rohan often posts styling tips for men looking for easy ways to enhance their everyday wardrobe. His collaborations with grooming brands add another layer to his influence, as he promotes a complete look that includes personal grooming as part of the fashion package.
Instagram: @rohanmehta

17. Pooja Goyal (@pooja_goyal)

Followers: 80k+
Pooja Goyal's mix of bold and subtle fashion choices makes her an interesting influencer to follow. Her looks range from high-fashion to casual, offering a little bit of everything for her audience. Pooja collaborates with brands across the fashion spectrum, including MAC Cosmetics and Guess. Whether it’s festival wear or chic evening outfits, Pooja’s feed is full of creative fashion content that encourages her followers to experiment with their style.
Instagram: @pooja_goyal

18. Anmol Mehta (@anmolmehtaa)

Followers: 65k+
Anmol Mehta’s expertise lies in accessories and statement pieces. From stylish jackets to luxury watches, Anmol’s content focuses on how small details can transform an entire outfit. His Instagram offers men plenty of advice on how to accessorize, whether it’s for casual outings or formal events. Collaborations with luxury brands highlight his influence in the fashion world, and his feed is a constant source of inspiration for men who love fashion with an edge.
Instagram: @anmolmehtaa

19. Divya Bhatia (@divyabhatia)

Followers: 78k+
Divya Bhatia’s fashion content is a blend of traditional and modern. Her love for fusion wear—mixing Indian and Western elements—makes her content stand out. Divya has collaborated with high-end brands and continues to share fashion advice that’s creative and accessible. Her feed is perfect for those who love fashion but also want to keep it practical.
Instagram: @divyabhatia

20. Shivam Bhardwaj (@shivam_bhardwaj)

Followers: 60k+
Shivam Bhardwaj’s focus on men's grooming and fashion makes him a unique presence in the influencer space. His simple yet effective tips on styling and grooming resonate with men looking to refine their everyday looks. His collaborations with men’s grooming brands help him stand out as a well-rounded influencer, offering advice that goes beyond just clothing.
Instagram: @shivam_bhardwaj

1. Ishika Sahni (@ishikasahni)

Followers: 100k+
Ishika Sahni is known for her vibrant yet minimalist fashion approach. With a follower count steadily climbing, she regularly shares chic OOTD looks, styling videos, and relatable beauty tutorials. Ishika's fashion style seamlessly transitions from casual streetwear to elegant ethnic wear, making her feed versatile and appealing. She collaborates with brands like Sugar Pop and Bewakoof, showcasing how to mix high-street fashion with affordability. Her Instagram is also a treasure trove for makeup lovers, as she often shares tutorials and recommendations. Ishika's ability to blend fashion with beauty has helped her build a strong community of engaged followers.
Instagram: @ishikasahni

2. Tanya Roy (@tanya_roy)

Followers: 95k+
Tanya Roy brings a youthful, energetic vibe to the fashion scene. Known for her Gen Z-inspired outfits, she specializes in trendy streetwear mixed with vintage fashion. Tanya’s Instagram is full of vibrant colors and daring silhouettes, offering fresh inspiration for those looking to create unique styles. She frequently shares OOTD posts and collaborates with fashion brands targeting younger audiences. Tanya is also a strong advocate for body positivity, often sharing empowering messages through her fashion choices. Her followers love her for breaking fashion stereotypes and bringing a relatable voice to the world of Instagram influencers.
Instagram: @tanya_roy

3. Hema Nowhal (@hemnowhal)

Followers: 90k+
Hema Nowhal is an Instagram star known for her aesthetic fashion choices and minimalist content. Her Instagram is a curated collection of pastel tones and clean lines, blending modern and timeless styles. Hema's collaborations with brands like Mama Earth and Samsung add depth to her portfolio, while her thrift store, run on Instagram, promotes sustainable fashion. With a keen eye for detail, Hema’s posts often emphasize how fashion and aesthetics can merge effortlessly. Her content is popular among those who prefer elegance with simplicity, and her influence extends beyond just fashion into the world of home aesthetics.
Instagram: @hemnowhal

4. Sparsh Alawadhi (@sparshalawadhi)

Followers: 85k+
Sparsh Alawadhi is more than just a fashion influencer—he's also a fitness enthusiast and model. His content focuses on showcasing how fitness and fashion go hand in hand, and he frequently collaborates with major brands like Shoppers Stop and VJohn. Sparsh's signature style combines casual streetwear with upscale menswear, making him a popular figure among fashion-conscious men. His own clothing brand, “The Suave Stitch,” highlights his entrepreneurial spirit, offering stylish, comfortable clothing. His commitment to both fitness and fashion makes him a well-rounded influencer with a loyal audience.
Instagram: @sparshalawadhi

5. Dipti Parihar Sharma (@diptipariharsharma)

Followers: 75k+
Dipti is a fusion fashion expert, blending traditional Indian wear with modern, Western trends. Her followers appreciate her creativity in combining ethnic outfits with a contemporary twist. Dipti's love for bright colors and bold patterns makes her Instagram feed visually captivating, especially around festive seasons. She collaborates with brands like Swarovski, Global Republic, and Roadster, creating content that resonates with fashion-forward women who love to experiment with their style. Whether it’s for an Indian festival or a casual day out, Dipti’s fashion choices offer endless inspiration.
Instagram: @diptipariharsharma

6. Sid Bhawsar (@sidbhawsar)

Followers: 70k+
Sid Bhawsar is the go-to influencer for men’s timeless fashion. His Instagram feed showcases effortlessly cool and stylish looks, focusing on men's casual and formalwear. Known for his collaborations with brands like G-Shock, Go Noise, and Boohoo Man, Sid brings a mix of street style and elegant menswear to his audience. His signature style includes everything from well-tailored suits to laid-back weekend outfits, making his profile a one-stop-shop for men looking to upgrade their wardrobe. Sid’s followers appreciate his ability to make fashion accessible and relatable.
Instagram: @sidbhawsar

7. Harsh Gandhi (@harshhgandhii)

Followers: 99.8k
Harsh Gandhi blends men’s fashion with grooming tips, making his content more diverse than the typical fashion influencer. His Instagram is filled with a wide range of content, including outfit ideas, skincare advice, and fitness tips. Harsh’s love for sneakers, activewear, and traditional clothing appeals to a broad audience. His collaborations with brands like Nykaa, Kiehl’s, and HealthKart highlight his versatility as an influencer. Harsh’s “On the Road” series on YouTube complements his Instagram content, making him a cross-platform influencer with a loyal following.
Instagram: @harshhgandhii

8. Jeet Tailor (@jeet_tailor)

Followers: 91.9k
Jeet Tailor is known for his love of tailored suits, offering inspiration to men who prefer a polished, formal look. His expertise in men's fashion, especially suits, makes him a go-to for anyone looking for dapper style advice. Jeet believes that tailored clothing can elevate any look, and his Instagram showcases a variety of well-crafted suits. He collaborates with brands like Adidas, Guess, and GQ, offering styling tips that focus on bringing out confidence through clothing. His content has been featured in fashion magazines, solidifying his status as an emerging male fashion icon.
Instagram: @jeet_tailor

9. Amisha Singh (@amishaxa)

Followers: 80.1k
Amisha Singh's Instagram is a blend of makeup, beauty, and fashion. Her feed is filled with creative makeup looks paired with stylish outfits, offering followers inspiration on how to elevate their everyday fashion. Amisha is known for her “Get Ready With Me” reels and OOTD posts that emphasize trendy, youthful fashion. Her collaborations with brands like Lux and Urban Monkey show her versatility as a beauty and fashion influencer. Amisha’s followers appreciate her down-to-earth personality and relatable fashion advice.
Instagram: @amishaxa

10. Nisha Joshi (@nishajoshii)

Followers: 68.3k
Nisha Joshi is a fashion and lifestyle influencer with a knack for street style. Her content blends high fashion with accessible everyday looks, making her relatable to her growing audience. She’s known for collaborating with brands like Adidas and Elle18, focusing on both luxury and casual wear. Nisha's feed is filled with polished streetwear looks, and she has modeled for top magazines, including Cosmopolitan. Her ability to switch from glamorous fashion shoots to casual street style makes her an influencer to watch.
Instagram: @nishajoshii

11. Vaibhav Mahajan (@vaibhavmahajan)

Followers: 75k+
Vaibhav is a fitness enthusiast who seamlessly blends health, fitness, and fashion. His content focuses on activewear and stylish, comfortable outfits that cater to fitness-conscious individuals. His collaborations with brands like Bigmuscles Nutrition and his regular posts about fitness routines give his audience inspiration on how to stay stylish while being fit. Vaibhav’s Instagram also offers glimpses into his personal life, making him relatable to his followers who appreciate his balanced approach to fitness and fashion.
Instagram: @vaibhavmahajan

12. Sneha Nambiar (@itssnehaa)

Followers: 98.2k
Sneha Nambiar is known for her fun, filmy take on traditional fashion. She loves to experiment with ethnic outfits and Indian jewelry, providing fresh inspiration for festival looks and traditional celebrations. Sneha’s niche approach to fashion, particularly in showcasing beautiful sarees and lehengas, makes her a favorite for those looking to add a bit of cultural flair to their wardrobe. With a consistent aesthetic and a deep understanding of Indian fashion, Sneha’s posts often go viral, reaching beyond her usual audience.
Instagram: @itssnehaa

13. Aryan Khanna (@aryankhannaofficial)

Followers: 100k+
Aryan Khanna’s Instagram is a blend of street style, casual wear, and luxury fashion. His content offers a fresh, youthful take on menswear, focusing on easy-to-wear outfits that still look polished. Aryan’s collaborations with brands like Urbanic, Nova Eyewear, and Puma show his range and versatility as an influencer. He also shares fashion advice, from styling tips to accessorizing, appealing to men who want to stay on top of the latest trends without breaking the bank.
Instagram: @aryankhannaofficial

14. Kritika Goel (@kritika_goel)

Followers: 200k+
Kritika Goel is more than just a fashion influencer—she’s a travel enthusiast who blends adventure with style. Kritika’s content is a mix of her travels across the globe and the outfits she curates for these destinations. She works with international and Indian brands like Canon and GoPro, bringing high-quality visuals and a creative perspective to her feed. Her “Get Ready With Me” reels, combined with travel vlogs, make her a unique influencer who showcases how to stay fashionable while on the go.
Instagram: @kritika_goel

15. Naina Gaba (@nainagaba)

Followers: 90k+
Naina Gaba’s style is a mix of elegance and practicality. Her polished looks are always on point, making her a go-to for fashion inspiration for events, formal settings, and casual outings alike. She frequently collaborates with brands like Zara and H&M, offering tips on how to elevate basic pieces into something special. Naina’s focus on curating stylish yet accessible looks makes her a relatable figure, and her content resonates with women of all ages.
Instagram: @nainagaba

16. Rohan Mehta (@rohanmehta)

Followers: 75k+
Rohan Mehta is a minimalist when it comes to fashion. His Instagram is filled with clean, well-tailored outfits that emphasize simplicity and sophistication. Rohan often posts styling tips for men looking for easy ways to enhance their everyday wardrobe. His collaborations with grooming brands add another layer to his influence, as he promotes a complete look that includes personal grooming as part of the fashion package.
Instagram: @rohanmehta

17. Pooja Goyal (@pooja_goyal)

Followers: 80k+
Pooja Goyal's mix of bold and subtle fashion choices makes her an interesting influencer to follow. Her looks range from high-fashion to casual, offering a little bit of everything for her audience. Pooja collaborates with brands across the fashion spectrum, including MAC Cosmetics and Guess. Whether it’s festival wear or chic evening outfits, Pooja’s feed is full of creative fashion content that encourages her followers to experiment with their style.
Instagram: @pooja_goyal

18. Anmol Mehta (@anmolmehtaa)

Followers: 65k+
Anmol Mehta’s expertise lies in accessories and statement pieces. From stylish jackets to luxury watches, Anmol’s content focuses on how small details can transform an entire outfit. His Instagram offers men plenty of advice on how to accessorize, whether it’s for casual outings or formal events. Collaborations with luxury brands highlight his influence in the fashion world, and his feed is a constant source of inspiration for men who love fashion with an edge.
Instagram: @anmolmehtaa

19. Divya Bhatia (@divyabhatia)

Followers: 78k+
Divya Bhatia’s fashion content is a blend of traditional and modern. Her love for fusion wear—mixing Indian and Western elements—makes her content stand out. Divya has collaborated with high-end brands and continues to share fashion advice that’s creative and accessible. Her feed is perfect for those who love fashion but also want to keep it practical.
Instagram: @divyabhatia

20. Shivam Bhardwaj (@shivam_bhardwaj)

Followers: 60k+
Shivam Bhardwaj’s focus on men's grooming and fashion makes him a unique presence in the influencer space. His simple yet effective tips on styling and grooming resonate with men looking to refine their everyday looks. His collaborations with men’s grooming brands help him stand out as a well-rounded influencer, offering advice that goes beyond just clothing.
Instagram: @shivam_bhardwaj

Hours Behind the Lens

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Hours Behind the Lens

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Radhika Mehra

Radhika Mehra

Chief Blog Writer

I’m Radhika Mehra, an experienced Chief Blog Writer at The Buzz, where I specialise in exploring the dynamic landscape of influencer marketing. Through extensive conversations with industry experts, I’ve gathered valuable insights that illuminate the trends, strategies, and best practices that are shaping this vibrant field.

I’m Radhika Mehra, an experienced Chief Blog Writer at The Buzz, where I specialise in exploring the dynamic landscape of influencer marketing. Through extensive conversations with industry experts, I’ve gathered valuable insights that illuminate the trends, strategies, and best practices that are shaping this vibrant field.

Micro influencers are becoming a huge force in the fashion industry with their niche appeal, highly engaged audiences, and authentic content. Here’s a list of 20 rising male and female fashion influencers in India who are making their mark on Instagram, offering you daily style inspiration.

1. Ishika Sahni (@ishikasahni)

Followers: 100k+
Ishika Sahni is known for her vibrant yet minimalist fashion approach. With a follower count steadily climbing, she regularly shares chic OOTD looks, styling videos, and relatable beauty tutorials. Ishika's fashion style seamlessly transitions from casual streetwear to elegant ethnic wear, making her feed versatile and appealing. She collaborates with brands like Sugar Pop and Bewakoof, showcasing how to mix high-street fashion with affordability. Her Instagram is also a treasure trove for makeup lovers, as she often shares tutorials and recommendations. Ishika's ability to blend fashion with beauty has helped her build a strong community of engaged followers.
Instagram: @ishikasahni

2. Tanya Roy (@tanya_roy)

Followers: 95k+
Tanya Roy brings a youthful, energetic vibe to the fashion scene. Known for her Gen Z-inspired outfits, she specializes in trendy streetwear mixed with vintage fashion. Tanya’s Instagram is full of vibrant colors and daring silhouettes, offering fresh inspiration for those looking to create unique styles. She frequently shares OOTD posts and collaborates with fashion brands targeting younger audiences. Tanya is also a strong advocate for body positivity, often sharing empowering messages through her fashion choices. Her followers love her for breaking fashion stereotypes and bringing a relatable voice to the world of Instagram influencers.
Instagram: @tanya_roy

3. Hema Nowhal (@hemnowhal)

Followers: 90k+
Hema Nowhal is an Instagram star known for her aesthetic fashion choices and minimalist content. Her Instagram is a curated collection of pastel tones and clean lines, blending modern and timeless styles. Hema's collaborations with brands like Mama Earth and Samsung add depth to her portfolio, while her thrift store, run on Instagram, promotes sustainable fashion. With a keen eye for detail, Hema’s posts often emphasize how fashion and aesthetics can merge effortlessly. Her content is popular among those who prefer elegance with simplicity, and her influence extends beyond just fashion into the world of home aesthetics.
Instagram: @hemnowhal

4. Sparsh Alawadhi (@sparshalawadhi)

Followers: 85k+
Sparsh Alawadhi is more than just a fashion influencer—he's also a fitness enthusiast and model. His content focuses on showcasing how fitness and fashion go hand in hand, and he frequently collaborates with major brands like Shoppers Stop and VJohn. Sparsh's signature style combines casual streetwear with upscale menswear, making him a popular figure among fashion-conscious men. His own clothing brand, “The Suave Stitch,” highlights his entrepreneurial spirit, offering stylish, comfortable clothing. His commitment to both fitness and fashion makes him a well-rounded influencer with a loyal audience.
Instagram: @sparshalawadhi

5. Dipti Parihar Sharma (@diptipariharsharma)

Followers: 75k+
Dipti is a fusion fashion expert, blending traditional Indian wear with modern, Western trends. Her followers appreciate her creativity in combining ethnic outfits with a contemporary twist. Dipti's love for bright colors and bold patterns makes her Instagram feed visually captivating, especially around festive seasons. She collaborates with brands like Swarovski, Global Republic, and Roadster, creating content that resonates with fashion-forward women who love to experiment with their style. Whether it’s for an Indian festival or a casual day out, Dipti’s fashion choices offer endless inspiration.
Instagram: @diptipariharsharma

6. Sid Bhawsar (@sidbhawsar)

Followers: 70k+
Sid Bhawsar is the go-to influencer for men’s timeless fashion. His Instagram feed showcases effortlessly cool and stylish looks, focusing on men's casual and formalwear. Known for his collaborations with brands like G-Shock, Go Noise, and Boohoo Man, Sid brings a mix of street style and elegant menswear to his audience. His signature style includes everything from well-tailored suits to laid-back weekend outfits, making his profile a one-stop-shop for men looking to upgrade their wardrobe. Sid’s followers appreciate his ability to make fashion accessible and relatable.
Instagram: @sidbhawsar

7. Harsh Gandhi (@harshhgandhii)

Followers: 99.8k
Harsh Gandhi blends men’s fashion with grooming tips, making his content more diverse than the typical fashion influencer. His Instagram is filled with a wide range of content, including outfit ideas, skincare advice, and fitness tips. Harsh’s love for sneakers, activewear, and traditional clothing appeals to a broad audience. His collaborations with brands like Nykaa, Kiehl’s, and HealthKart highlight his versatility as an influencer. Harsh’s “On the Road” series on YouTube complements his Instagram content, making him a cross-platform influencer with a loyal following.
Instagram: @harshhgandhii

8. Jeet Tailor (@jeet_tailor)

Followers: 91.9k
Jeet Tailor is known for his love of tailored suits, offering inspiration to men who prefer a polished, formal look. His expertise in men's fashion, especially suits, makes him a go-to for anyone looking for dapper style advice. Jeet believes that tailored clothing can elevate any look, and his Instagram showcases a variety of well-crafted suits. He collaborates with brands like Adidas, Guess, and GQ, offering styling tips that focus on bringing out confidence through clothing. His content has been featured in fashion magazines, solidifying his status as an emerging male fashion icon.
Instagram: @jeet_tailor

9. Amisha Singh (@amishaxa)

Followers: 80.1k
Amisha Singh's Instagram is a blend of makeup, beauty, and fashion. Her feed is filled with creative makeup looks paired with stylish outfits, offering followers inspiration on how to elevate their everyday fashion. Amisha is known for her “Get Ready With Me” reels and OOTD posts that emphasize trendy, youthful fashion. Her collaborations with brands like Lux and Urban Monkey show her versatility as a beauty and fashion influencer. Amisha’s followers appreciate her down-to-earth personality and relatable fashion advice.
Instagram: @amishaxa

10. Nisha Joshi (@nishajoshii)

Followers: 68.3k
Nisha Joshi is a fashion and lifestyle influencer with a knack for street style. Her content blends high fashion with accessible everyday looks, making her relatable to her growing audience. She’s known for collaborating with brands like Adidas and Elle18, focusing on both luxury and casual wear. Nisha's feed is filled with polished streetwear looks, and she has modeled for top magazines, including Cosmopolitan. Her ability to switch from glamorous fashion shoots to casual street style makes her an influencer to watch.
Instagram: @nishajoshii

11. Vaibhav Mahajan (@vaibhavmahajan)

Followers: 75k+
Vaibhav is a fitness enthusiast who seamlessly blends health, fitness, and fashion. His content focuses on activewear and stylish, comfortable outfits that cater to fitness-conscious individuals. His collaborations with brands like Bigmuscles Nutrition and his regular posts about fitness routines give his audience inspiration on how to stay stylish while being fit. Vaibhav’s Instagram also offers glimpses into his personal life, making him relatable to his followers who appreciate his balanced approach to fitness and fashion.
Instagram: @vaibhavmahajan

12. Sneha Nambiar (@itssnehaa)

Followers: 98.2k
Sneha Nambiar is known for her fun, filmy take on traditional fashion. She loves to experiment with ethnic outfits and Indian jewelry, providing fresh inspiration for festival looks and traditional celebrations. Sneha’s niche approach to fashion, particularly in showcasing beautiful sarees and lehengas, makes her a favorite for those looking to add a bit of cultural flair to their wardrobe. With a consistent aesthetic and a deep understanding of Indian fashion, Sneha’s posts often go viral, reaching beyond her usual audience.
Instagram: @itssnehaa

13. Aryan Khanna (@aryankhannaofficial)

Followers: 100k+
Aryan Khanna’s Instagram is a blend of street style, casual wear, and luxury fashion. His content offers a fresh, youthful take on menswear, focusing on easy-to-wear outfits that still look polished. Aryan’s collaborations with brands like Urbanic, Nova Eyewear, and Puma show his range and versatility as an influencer. He also shares fashion advice, from styling tips to accessorizing, appealing to men who want to stay on top of the latest trends without breaking the bank.
Instagram: @aryankhannaofficial

14. Kritika Goel (@kritika_goel)

Followers: 200k+
Kritika Goel is more than just a fashion influencer—she’s a travel enthusiast who blends adventure with style. Kritika’s content is a mix of her travels across the globe and the outfits she curates for these destinations. She works with international and Indian brands like Canon and GoPro, bringing high-quality visuals and a creative perspective to her feed. Her “Get Ready With Me” reels, combined with travel vlogs, make her a unique influencer who showcases how to stay fashionable while on the go.
Instagram: @kritika_goel

15. Naina Gaba (@nainagaba)

Followers: 90k+
Naina Gaba’s style is a mix of elegance and practicality. Her polished looks are always on point, making her a go-to for fashion inspiration for events, formal settings, and casual outings alike. She frequently collaborates with brands like Zara and H&M, offering tips on how to elevate basic pieces into something special. Naina’s focus on curating stylish yet accessible looks makes her a relatable figure, and her content resonates with women of all ages.
Instagram: @nainagaba

16. Rohan Mehta (@rohanmehta)

Followers: 75k+
Rohan Mehta is a minimalist when it comes to fashion. His Instagram is filled with clean, well-tailored outfits that emphasize simplicity and sophistication. Rohan often posts styling tips for men looking for easy ways to enhance their everyday wardrobe. His collaborations with grooming brands add another layer to his influence, as he promotes a complete look that includes personal grooming as part of the fashion package.
Instagram: @rohanmehta

17. Pooja Goyal (@pooja_goyal)

Followers: 80k+
Pooja Goyal's mix of bold and subtle fashion choices makes her an interesting influencer to follow. Her looks range from high-fashion to casual, offering a little bit of everything for her audience. Pooja collaborates with brands across the fashion spectrum, including MAC Cosmetics and Guess. Whether it’s festival wear or chic evening outfits, Pooja’s feed is full of creative fashion content that encourages her followers to experiment with their style.
Instagram: @pooja_goyal

18. Anmol Mehta (@anmolmehtaa)

Followers: 65k+
Anmol Mehta’s expertise lies in accessories and statement pieces. From stylish jackets to luxury watches, Anmol’s content focuses on how small details can transform an entire outfit. His Instagram offers men plenty of advice on how to accessorize, whether it’s for casual outings or formal events. Collaborations with luxury brands highlight his influence in the fashion world, and his feed is a constant source of inspiration for men who love fashion with an edge.
Instagram: @anmolmehtaa

19. Divya Bhatia (@divyabhatia)

Followers: 78k+
Divya Bhatia’s fashion content is a blend of traditional and modern. Her love for fusion wear—mixing Indian and Western elements—makes her content stand out. Divya has collaborated with high-end brands and continues to share fashion advice that’s creative and accessible. Her feed is perfect for those who love fashion but also want to keep it practical.
Instagram: @divyabhatia

20. Shivam Bhardwaj (@shivam_bhardwaj)

Followers: 60k+
Shivam Bhardwaj’s focus on men's grooming and fashion makes him a unique presence in the influencer space. His simple yet effective tips on styling and grooming resonate with men looking to refine their everyday looks. His collaborations with men’s grooming brands help him stand out as a well-rounded influencer, offering advice that goes beyond just clothing.
Instagram: @shivam_bhardwaj

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Radhika Mehra

Chief Blog Writer

I’m Radhika Mehra, an experienced Chief Blog Writer at The Buzz, where I specialise in exploring the dynamic landscape of influencer marketing. Through extensive conversations with industry experts, I’ve gathered valuable insights that illuminate the trends, strategies, and best practices that are shaping this vibrant field.

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