Treebo's Personalized Onboarding: Boosting Engagement with The Buzz

Treebo's Personalized Onboarding: Boosting Engagement with The Buzz

Treebo's Personalized Onboarding: Boosting Engagement with The Buzz

Treebo, a leading tech-enabled budget hotel chain, sought to elevate its customer experience and distinguish itself in a competitive market. To achieve this, Treebo partnered with The Buzz to optimize their mobile app and website experiences. The campaign focused on delivering personalized, real-time messaging and targeted communications to onboard new users effectively, drive engagement, and boost conversions.

Treebo, a leading tech-enabled budget hotel chain, sought to elevate its customer experience and distinguish itself in a competitive market. To achieve this, Treebo partnered with The Buzz to optimize their mobile app and website experiences. The campaign focused on delivering personalized, real-time messaging and targeted communications to onboard new users effectively, drive engagement, and boost conversions.

Platform:

Platform:

Website & Mobile App

Website & Mobile App

Best-instagram-marketing-agency-in-india

Industry:

Industry:

Hospitality & Staycation

Hospitality & Staycation

Duration:

Duration:

1 Month

1 Month

Brand:

Brand:

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Driving Inclusivity Through Influencer Marketing: FabAlley's #FabFitsAll Campaign for Body Positivity and Fashion Accessibility

Website:

Website:

Campaign Content:

Campaign Content:

Treebo implemented a series of personalized messages tailored to user behavior and preferences. These messages provided potential customers with relevant information about Treebo’s offerings, guiding them through their decision-making journey. By utilizing real-time triggered communications, Treebo re-engaged users who left the website mid-journey, encouraging them to complete their onboarding or booking process. The personalized touch helped Treebo build trust, boost engagement, and enhance the overall user journey.

Treebo implemented a series of personalized messages tailored to user behavior and preferences. These messages provided potential customers with relevant information about Treebo’s offerings, guiding them through their decision-making journey. By utilizing real-time triggered communications, Treebo re-engaged users who left the website mid-journey, encouraging them to complete their onboarding or booking process. The personalized touch helped Treebo build trust, boost engagement, and enhance the overall user journey.

Challenge:

Challenge:

Operating in India’s crowded budget hotel market, Treebo faced the challenge of standing out among competitors. The brand needed to address the growing demand for personalized digital experiences while positioning itself as a reliable and user-centric choice in hospitality.

With millions of mobile internet users in India, Treebo sought to deliver tailored communications to:

  1. Establish brand recall.

  2. Enhance user onboarding.

  3. Drive conversions and build long-term brand loyalty.

Operating in India’s crowded budget hotel market, Treebo faced the challenge of standing out among competitors. The brand needed to address the growing demand for personalized digital experiences while positioning itself as a reliable and user-centric choice in hospitality.

With millions of mobile internet users in India, Treebo sought to deliver tailored communications to:

  1. Establish brand recall.

  2. Enhance user onboarding.

  3. Drive conversions and build long-term brand loyalty.

Solution:

Solution:

Treebo leveraged The Buzz Social expertise to create an omnichannel messaging strategy that delivered personalized, behavior-triggered communications in real-time. Key initiatives included:


  • Real-Time Messaging: Customized notifications and messages guided users through Treebo’s offerings and the booking process.


  • Triggered Campaigns: Re-engaged visitors who left mid-process, providing timely nudges to return and complete their journey.


  • Behavioral Targeting: Tailored communications were based on user activity, creating a seamless and engaging experience.


This approach not only improved engagement but also positioned Treebo as a modern, customer-first budget hotel chain, distinct from competitors and larger travel aggregators.

Key Highlights:

Key Highlights:


  • Superior Engagement: A 50% increase in website engagement demonstrated the success of behavior-triggered campaigns in keeping users actively involved.


  • Seamless Personalization: Tailored real-time messaging resonated with users, elevating satisfaction and brand loyalty.


  • Record Conversions: The 35% boost in conversion rates reinforced the power of personalized communications in influencing customer decisions.


  • Retention Success: User retention improved by 30%, highlighting the lasting impact of meaningful customer interactions.

Results:

Results:

Treebo’s collaboration with The Buzz Social successfully transformed their digital customer journey by delivering personalized, engaging communications. This strategic approach not only helped Treebo differentiate itself in a crowded market but also built stronger connections with users, driving loyalty and long-term brand growth.

Treebo’s collaboration with The Buzz Social successfully transformed their digital customer journey by delivering personalized, engaging communications. This strategic approach not only helped Treebo differentiate itself in a crowded market but also built stronger connections with users, driving loyalty and long-term brand growth.

The Results

The Results

1.3M+

Average Views

18.4K+

Average Likes

3.6K+

Average Comments

7.3K

Average Shares

8.4%

Engagement Rate

1.9M+

Reach

It’s Simpler Than Ever - Let us handle the complexity so you can focus on growing your brand.

At The Buzz Social, we simplify influencer marketing, making it effortless for you. Our streamlined process ensures outstanding results, even if you don't have a large marketing team.

It’s Simpler Than Ever - Let us handle the complexity so you can focus on growing your brand.

At The Buzz Social, we simplify influencer marketing, making it effortless for you. Our streamlined process ensures outstanding results, even if you don't have a large marketing team.

It’s Simpler Than Ever - Let us handle the complexity so you can focus on growing your brand.

At The Buzz Social, we simplify influencer marketing, making it effortless for you. Our streamlined process ensures outstanding results, even if you don't have a large marketing team.

We are India’s First 24x7 Influencer Marketing Agency, with a strong presence in 3 global countries. Our team delivers guaranteed results through creative and innovative influencer marketing campaigns and content-driven influencer strategies across leading social media platforms. With an always-on approach, we ensure your brand stays engaged and relevant in the ever-evolving digital landscape.

Talk to Our Expert

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Reach to us

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INDIA

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UAE & MENA

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United Kingdom

The Buzz Social - UK

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City of London, EC4M 5SB, UK

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