Discovery Phase Client Consultation: Conducted extensive discussions with Aura Vault to understand their musical direction, target audience, and specific requirements. Competitive Analysis: Studied competitor websites and best practices in music band websites to identify key features and design elements. Design and Development UI/UX Design: Designed a visually captivating interface that embodies Aura Vault’s artistic vision while providing fans with easy navigation to explore music releases, videos, and tour dates. Content Management System (CMS): Implemented a flexible CMS to empower Aura Vault to manage and update content independently, including blog posts, tour schedules, and merchandise listings. E-commerce Integration: Developed an e-commerce section that seamlessly integrates with their music streaming platform for fans to purchase music albums, merchandise, and concert tickets. Testing and Iteration User Feedback: Conducted usability testing with Aura Vault’s fan base to gather insights and refine the website’s design and functionality based on user preferences. Performance Optimization: Ensured the website’s performance is optimized for fast loading times, responsiveness across devices, and seamless user interaction.