We strategically leveraged influencers who align with Himalaya’s brand values of natural and healthy living. Their genuine endorsements of the products through relatable routines showcased:
The simplicity of maintaining dark spot-free skin with Himalaya products.
The efficacy of natural ingredients in addressing common skin concerns.
The benefits of integrating Himalaya’s solutions into daily skincare regimens.
This approach combined credibility with education, driving awareness and positive sentiment for Himalaya’s products.
Natural Ingredient Focus: Emphasizing turmeric's benefits resonated with audiences seeking chemical-free skincare alternatives.
Seasonal Relevance: The winter skincare theme made the campaign timely and relatable.
Influencer Credibility: Collaborating with trusted skincare influencers strengthened Himalaya’s positioning as a reliable brand for natural skincare.
1M+
Average Views
13K+
Average Likes
1.8K+
Average Comments
2.8K
Average Shares
4.1%
Engagement Rate
1.8M+
Reach